If you work in retail or sales, then you know there are certain times of the year when you need to go all out on your advertising and marketing – one of those times being summer. If done correctly, you can take advantage of the season to increase your foot traffic and turn a profit, but you need to consider how to do this.
You can invest in some permanent new store signs that will grab customers attention, but can you afford to spend that much for just one season? You know that you will have to get new ones in a couple of months and then some more in the next holiday season. Luckily there is another way: Have you thought about getting short-term signs or even renting signs that you can use as your own?
Here are some ideas on how you can save money by using short-term, temporary signs:
These are portable, versatile frames that you can adapt and customise to suit what you need for your business and place them right outside, in the view of potential customers. You can get a variety of sizes and even chalkboard ones that you can keep writing new messaging on.
- Windows Graphics
These graphics are easily removable from windows, can be incredibly creative and detailed, or simple and to-the-point – depending on what you want. You can even reuse some during certain seasons if done properly and it’s a great way to make the most out of your real estate.
- Outdoor Banners and Flags
Getting the attention of customers is easy with a large, colourful flag or banner flying in the wind. What’s nice about them is that they are weather resistant and easily removable, making them a great choice for seasonal messaging.You can also get banners done for community events you are sponsoring.
- Changeable Signs
This option is a bit pricier than the ones listed above, but the versatility offered by them is a great investment if you can afford it. A lot of schools, churches and event-focused organisations utilise this because people will notice and then continue to look for the sign and what is new and up-coming.
They key thing is to choose a signs company in Melbourne that will provide you with quality signage solutions. That’s why you should get in contact with us anytime.
Related Tag: Melbourne Sign Companies