The festive season is almost upon the country, which means that now is one of the best times to invest in great signage that gets your business noticed. However, with so many businesses putting out their festive season signs and branding, it can be a challenge to stand out. If you want to make the most out of the increased spending that the season brings, here are a couple of signage suggestions to get you going.
If you are planning on running a promotion, this time of year is definitely perfect. If you want to tie into the festive motif, you can consider new promotion collateral, or change up your other displays. If you want to emphasize your holiday specials, you can always highlight your sales with window frosting to attract passers-by.
Make your business stand out
While most, if not all shops in the country will be putting up festive signs, your customers will definitely notice the difference between high-quality signage and those made at the last minute. The added benefit of using a high-quality sign solution, is that you will be able to reuse them for the next couple of years, giving a great return on the investment.
Keep it consistent
If you have a specific promotion running, especially a themed one, you can deviate a bit from your normal brand style. You should keep in mind that adding a creative flair to your existing branding is a great way to ensure that your customers still recognize your brand, but associate it with the festive season.
However, this does not mean that you should stray too far into the familiar. As we said above, most businesses will start using festive season-themed signage. This is a great opportunity to get the creative juices flowing, and come up with a sign or branding solution that will make you stand out like never before.
If you need any more information about festive season signs, or want professional help with your festive branding and sign options, contact us as soon as possible.
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