Car Wrapping Vs Painting – Which is Better?

Car Wrapping Vs Painting – Which is Better?

The statistics say it all – one branded vehicle can receive between 30 and 80 thousand views per day, depending upon the location and routes travelled. That means your business vehicle is a potential moving advertisement for your company and can showcase your products or services all day, every day, everywhere you go. There are two main types of vehicle signage – car wrapping and painting. Ausign is Melbourne’s leading signage company, specialising in car wrapping to promote businesses of all sizes. Read on to learn more about the many benefits to using a vinyl wrap on your car or cars instead of the more traditional method of painting.

Durability

Vinyl wrap is incredibly durable, the average vehicle wrap can last six years or more, which is an incredibly long time in car years. In addition to looking great for longer, it provides a layer of protection to your car, as it actually protects the paint under it from chipping and scratching.

Affordability

Car wrapping has been proven to be one of the most cost-effective methods of advertising available. The cost of a new paint job can range between $3,000 and $10,000, whereas a professional vinyl car wrap is much more affordable. Additionally, the more vehicles to which you install signage, the more money you save when you choose a professional wrap.

Design Flexibility

When it comes to designing your car wrap, the options are almost endless. Whether you want single or multiple colours, intricate lettering and/or show-stopping graphics, professional car wraps can be completely customised to your requirements. On the contrary, painting has many more limitations and it is much more complex if you wish to include graphics and extra details.

Easy to Remove

One of biggest advantages of car wrapping is that you can easily remove it if you need to update the artwork or sell your vehicle. Vinyl wraps can be removed without damaging the paint underneath, leaving exterior of your vehicle as good as new. Great for when you want maximum re-sale value when upgrading your business fleet.

Quick Installation

A new paint job can take up to two weeks, and you may also have to consider the amount of time for the paint to thoroughly dry before starting to drive it regularly. Car wrapping can be done in just a few days and can be driven as normal as soon as you pick it up.   

Low Maintenance

Paint typically requires a lot of maintenance to ensure it continues to look great. This includes regular washing, waxing and polishing to keep the appearance looking shiny and professional. Car wrapping reduces the time you need to spend cleaning your car, simply give it a quick wash and it will look continue to shine. Depending on the colour and design of your car wrapping, it can actually hide dirt and dust so you won’t need to get clean your car as much!

Whether you have a single business car or a whole fleet, car wrapping is a cost-effective tool that will turn your vehicles into moving billboards, that will advertise your business 24/7.  

If you are interested in learning more about car wrapping and if it’s right for your business, get in touch with the team at Ausign today. With over 40 years’ experience providing custom signage solutions for businesses across Melbourne, we have a highly skilled team ready to create the perfect signage to get your business noticed. Call (03) 9419 0970 or enquire online now.