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It’s the most wonderful time of the year! And, if you are a business owner, one of the busiest times of the year too. Christmas provides incredible revenue opportunity, and Christmas signage can help you get into the swing of things while showing eager shoppers what you’re offering over the festive period. Here are a few reasons why you should change your business signage around Christmas time and how your business will benefit.

  • Get the attention of Christmas shoppers

As Christmas shoppers start doing their rounds at the shops, they’ll be more likely to step into a shop that’s decorated in the holiday spirit and has Christmas signage, as they’ll want to see what seasonal products or services you might be offering. You could advertise special gift wrapping, Santa photos or free gift with purchases in store to attract more customers.

  • Selfie opportunities

Having festive signage complete with supporting decorations creates photo opportunities and in today’s age of social media and sharing, it’s basically free advertising. Entice people to stop by or enter your store with an attractive or unusual storefront display that they can pose with or interact with. You could even create a Christmas competition for the best-themed photo taken by customers, using your product or referencing the service you provide.

  • Become a destination

If your business goes above and beyond with their Christmas signage and decorations, it can make your business seem more inviting during the holiday season and become a must-see destination, just like the Christmas lights do for certain streets.

Through effective Christmas signage and complimentary decorations, you can spread the joy of Christmas, attract more business and give your customers a memorable experience.

Looking at getting the perfect Christmas signage for your business in Melbourne? Contact Ausign so we can discuss all your signage needs for the upcoming festive season and beyond.